Generic Research: Websites Research

Websites Research

Website for Janelle Monae:

• The websites homepage has an unconventional layout; no clear masthead, small amount of text, no navigation bar 
• Moving image background
• Intertextually references video games with iconic yellow font - this is anchored by the 'gameplay' button where you can either chose yes or no, if yes is clicked Janelle Monae's latest album plays as an emotion picture (50 minute compilation of music videos for entire album), you are unable to click no but can scroll down to the rest of the website

• Music section - all singles available, and access to latest album 'Dirty Computer' with a embedded app Spotify to play previews of the songs on the album through the website
• 'Get it now' button takes you to a operate webpage where you can download the album on multiple streaming services
• Clear colour scheme throughout of yellow and black
• Same font throughout creating housestyle

• Video section - able to watch all her latest music videos by selecting them, repetition of the emotion picture from the homage
• Simplistic layout, no extra photos only relevant content

• Tour section - information available on the 'Dirty Computer tour', locations and tickets, shows a regularly updated website as shows are postponed due the coronavirus
• Video game layout allows for clear labelling of sections (001-005), and easy to navigate buttons with backlinks to other webpages with relevant information
• Merchandise Section - vinyl and CD's available to purchase 

• Mailing list sign up - audience participation/interaction within website, allows fans to be active and receive more information than is available on the website, creates a sense of fandom
• Layout similar to video game where you input a name

• Links to artist social media showing multi-platform media convergence
• Embedded links fit in with the video game theme of the websites; without having prior knowledge to social media, this could be though of as an easter egg for fans to click and find Janelle's other platforms

Website for Girli:

• Unconventional webpage before accessing the website homepage - explains her journey as an artist through magazine letter cutout reminiscent of scrapbooking, similar to the style in the film 'Wild Child' 
• Make artist appear accessible and relatable to fans, creates a brand identity for her before mentioning her latest album
• 'Enter site' button at the top allows audience to go straight to the website homepage which means they do not have to read the webpage before if they choose not to

• Homepage - background is the same as the cover for her latest album, shows clear sense of branding across both platforms
• Clear branding through colour scheme of bright pink and yellow, and reference to album 'Odd on out'
• Links to social media platforms in top left corner shows media convergence and encourages audience participation (Henry Jenkins) as it promotes interacting with the artist on all platforms
• Iconic GIRLI font masthead
• Conventional navigation system 
• Pink button at the bottom of the page is repeated throughout every page of the website to remind the audience of the content the artist produces continuously and encourages them to listen to it

• Navigation system - common pages of an artist's website; home, live, march, sign up
• Same font to homepage creating clear house style
• Colour scheme: yellow and black

• Lyrics page - available lyrics to all her latest songs and ability to play them through Spotify app on the the website
• Images used show clear branding across both platforms of media as the album covers are used
• Unique to this website

• Live page - information on live shows, where they take place, when and where to buy tickets
• Simple layout
• Colour scheme of pink, yellow and black; continued through the image of the concert used

• Merchandise page - navigation bar 'perch' takes you to a separate webpage to purchase merchandise such as vinyl, CD's, cassettes and t-shirts
• Background and colour scheme imitate main website, clear house style and sense of branding throughout each page

• Watch on the navigation bar is a backlink to Girli's YouTube page
• Plays single from her album 
• Shows cross media convergence

• Sign up - encourages audience participation, fans receive exclusive information
• 'from Girli' suggests that audiences will be receiving news from her directly, makes them feel connected to the artist and encourage them to sign up and listen to her music

Website for Wolf Alice:

• Homepage - minimal masthead, no navigation bar, unconventional layout
• Latest music video is the first piece of content the audience will see, encourages the audience to watch the video before they continue

• Sign up - encourages active audience and audience participation, creates fandom by being a part of the group receiving extra information about the band

• Merchandise section - 'visit the store' take you to another page with sections for different types of merchandise
• Promotes the 50% off sale before going to the official merchandise page
• Colour scheme: black and white

• Merchandise page - hidden page for fans to find and purchase band merchandise such as t-shirts, CD's etc
• Consistent colour scheme and font

• Tour section - information provided on tour dates, locations and where to buy tickets
• Simple layout, easy to navigate